Information Design-Exercise 2

10/02/2025-21/02/2025 (Week 2 - Week 2)
Lee Jia Rou / 0363293
Information Design / Bachelor of Design (Hons) in Creative Media
Exercises 2

Instruction 

Lecture
Week 3-Miller’s Law of Memory

• Communication can be messy due to interruptions and misunderstandings.
• Short-term memory is limited to about seven information "objects."
• Information retention in short-term memory lasts no longer than 30 seconds.

The Magical Number Seven, Plus or Minus Two:

• Human brains can typically hold only around seven items in short-term memory.
• Exceeding this threshold often leads to forgetting some items.

Validating Miller’s Rule: The Paradox of Choice:

• Miller’s law highlights limitations in human information processing.
• Our brains can process only a certain amount of information at a time, and we may not fully grasp or retain it.

The Art of Refining Options:

• Choosing well is challenging, especially in a world with unlimited possibilities.
• Remembering more than seven pieces of information in a short period is difficult, and they are likely to be forgotten within 30 seconds.

Clustering of Information:

• Our brains have limited capacity to process and recall information fully.
• Clustering or chunking information into smaller pieces helps the brain work within the limits of short-term memory.

Week 4-Manuel Lima’s 9 Directives Manifesto

Form Follows Function: Prioritize functionality over aesthetics. The design should serve its purpose and communicate information clearly, rather than focusing solely on visual appeal.

Interactivity is Key: understanding and allows users to explore data in a more meaningful way.

Cite Your Source: Transparency builds trust and credibility in your work.

The Power of Narrative: A strong narrative helps users connect with the information on a deeper level.

Do Not Glorify Aesthetics: Avoid letting visual beauty overshadow the purpose of the design. 

Look for Relevancy: Ensure that the information presented is relevant and meaningful to the audience. Irrelevant data can distract from the core message.

Embrace Time: Acknowledge the dynamic nature of data. Designs should reflect changes over time and adapt to new information or contexts.

Aspire for Knowledge: Aim to educate and inform through your design

Avoid Gratuitous Visualizations: Steer clear of unnecessary or overly complex visualizations that do not add value. 

Week 5-Constructive Workflow
-Understand the question

-construct a strategic plan

-fill in the blank

-get some ideas and inspiration

-set a perimeter

-The key to focus is to balance your Left and Right brain.

Exercise 2

In exercise 2, we have to organize a group of information into a visual poster that combines and utilizes the LATCH principles (Minimum 4). We are required to use the digital photo editing/illustration software available to assemble the information into a LATCH infographic poster. We are allowed to reuse back the images, but we do have to create the rest of your visuals to complete the poster.

References

When I searching for Infographic poster, I find a interesting poster. This infographic is about Cartoon Network. This remind me my childhood memories when I was 5-6 years old, every day after having dinner, my parents will let me and my sibling watch tv channel. Last year I heard about some news that they have shut down their website channel which very shock to most of us.

This Infographic poster have written some history of the  company but not much more about their development on their logo and the latest news. My design is to organize the content and redesign the structure of the poster. 

fig. 1 CN develop history

fig. 2 Era of CN 

fig. 3 CN logo develop 

Sketches 

fig. 4 sketch 1

fig. 5 sketch 2

fig. 6 sketch 3

Progress 

fig. 7 Progress 1

fig. 8 Progress 2

Final

Reflection

This exercise introduced me to the core concepts of information design, such as hierarchy, clarity, and visual storytelling. I learned how to structure information in a way that guides the viewer’s eye and communicates the message effectively. For example, experimenting with typography and layout helped me understand how small changes can significantly impact readability and comprehension.

One of the challenges I faced was balancing creativity with functionality. I wanted the design to be visually engaging, but I also needed to ensure that it communicated the information clearly. This required me to think critically about every design choice and its impact on the overall message.