Typography-Final Compilation & Reflection


01/04/23 - 09/06/23
WEEK 1 - WEEK 14
Lee Jia Rou (0363293)
Typography GCD 60104
Bachelor of Design (Hons) in Creative Media
Final Compilation & Reflection

✧✧Contents✧✧

Task 1: Exercises 1
             Exercises 2
Task 2 
Task 3 
Reflections


 ✧✧Instructions ✧✧
Task 3: Type Design & Communication


 ✧✧Submission ✧✧
Task 1: Exercises
Week 1 - Week 6 / 03.04.23 - 12.05.23
Exercise 1 : Type Expression 
Figure 1.1: Final design of Type Expressions 
(Week 2 - 15.04.2023)

Figure 1.2: Final design of Type Expressions - PDF.
(Week 2 - 15.04.2023)

Figure 1.3: Final Animated Type Expression for the word, 'speed'.
(Week 4 - 25.04.2023)

Task 1: Exercise 2 - Text Formatting
HEAD
Font/s: Bembo Std(bold)
Type Size/s: 48 pt
Leading: 13 pt
Paragraph spacing: 13 pt

BODY
Font/s: Bembo Std (regular)
Type Size/s: 11 pt
Leading: 13 pt
Paragraph spacing: 13 pt
Characters per-line: 52- 62
Alignment: Justify with last line aligned left

Margins: 123 mm top, 26 mm left + right + bottom
Columns: 2
Gutter: 5 mm
Figure 1.4: Final Text Formatting Layout 
(Week 5 - 03.05.2023)

Figure 1.5: Final Text Formatting Layout - PDF.
(Week 5 - 03.05.2023)
Figure 1.6: Final Text Formatting Layout (with baseline grids) - JPEG.
(Week 5 - 03.05.2023)

Figure 1.7: Final Text Formatting Layout (with baseline grids) - PDF.
(Week 5 - 03.05.2023)


Task 2: Typographic Exploration & Communication
HEAD
Font/s: Bodoni Std(book)
Type Size/s: 48 pt
Leading: 13 pt
Paragraph spacing: 13 pt

BODY
Font/s: ITC Garamond Std (book)
Type Size/s: 10 pt
Leading: 12 pt
Paragraph spacing: 12 pt
Characters per-line: 52- 62
Alignment: Justify with last line aligned left

Margins: 10 mm top left + right + bottom
Columns: 2
Gutter: 5 mm


Figure 2.1: Final Task 2: Typographic Exploration and Communication 
(Week 7 - 16.05.2023)
Figure 2.2: Final Task 2: Typographic Exploration and Communication (without baseline grids) - PDF.
(Week 7 - 16.05.2023)
Figure 2.3: Final Task 2: Typographic Exploration and Communication (with baseline grids) - JPEG.(Week 7 - 16.05.2023)
Figure 2.4: Final Task 2: Typographic Exploration and Communication (with baseline grids) - PDF.(Week 7 - 16.05.2023)


Task 3: Type Design & Communication
Week 7 - Week 13 / 15.05.23 - 09.06.23
Downloadable link for font: 
https://drive.google.com/drive/folders/1yaxjFzI6_Vey5zQr6VRFCrR1R6vVSb_M
 Figure 3.2: Final Task 3: Type Design and Communication "Brush CLJR" - JPEG.
(Week 13 - 26.06.2023)

Figure 3.1: Metrics Window with sentence in FontsLab.
(Week 13 - 26.06.2023)
Figure 3.3: "Brush CLJR" Typo Poster A4 - JPEG (W13:02/07/2023)

Figure 3.4: Final Task 3: Type Design and Communication "Brush CLJR" - PDF (W13:02/07/2023)

Figure 3.5: "Brush CLJR" Typo Poster A4 - PDF (W13:02/07/2023)

✧✧Reflections ✧✧
 Experience 
I had previously studied typography, but when faced with many problems here, I still encountered a lot of things and discovered my own limitations, especially as every design must be completed and reflected by myself. I still believe I am able to complete the task. I also like the fact that I can accomplish things on my own, which helps me to be more disciplined. I've always loved typography and language/words, so learning how to communicate myself better through typography is really interesting to me. I also enjoy how Mr. Vinod consistently provides us comments that we can quickly understand and implement, which has been very helpful to me.
 Observation
 
After completing all of the required tasks, I definitely became more sensitive to typefaces and all of their qualities and subtleties. I'm suddenly noticing typography everywhere and consciously analysing it, which is quite interesting. I think I'm only now seeing the way common it is in design and even in our daily lives. I also enjoyed viewing everyone's work over the semester since it was exciting to see how differently we all viewed things.
 Findings 
Throughout the course, I discovered that typesetting was more than just looking. There are a lot of constraints which were hard to me when I first began studying about typography. I expected rules, but not so many and not so much explanation about each phrase, especially the structure of letters.