Major Project 2

03/02/2026-17/03/2026 (Week 01-Week 07)
Lee Jia Rou 0363293
Bachelor of Design (Hons) in Creative Media
Major Project 2
TABLE OF CONTENTS
Instruction
Process
Feedback
Reflection
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INSTRUCTION

Module Information Booklet
PROCESS 
Recap from Major Project I

Fig 1.1 Major Project 1 Presentation Slides
Week 1: Refine Project Ideas
After end of Major project 1, the previous  group decided to split the group and I regroup with the same topic with the other two new group member- Chen Nan and Qian Guo Yi. We have a conversation before the new semester start and we unanimously agreed to began the same topic - Nyonya Culture Blind Box Branding.

After having feedback by Ms Noranis, she emphasized the importance of clearly defining the project’s name and main deliverables, as well as developing an engaging concept for the final deliverable, such as a creative box. We have set our brand name and began contemplating how blind box designs might seem different from other blind box on the market.

Based on this feedback, planned actions for the following week. We started gather ideas and reference. Refining the project’s core value and finalizing the project proposal. Reorganizing presentation slides, starting the logo design, creating character sketches, and revising the survey to better align with the project direction.


Nio Sayang Mood board by Lee CarolJR



Week 2: Initial Visual Development
In Week 2, the project progressed into the visual development stage, focusing on creating initial design concepts. Discussions with the supervisor centered on character sketch development and drafting the logo design, with early sketches produced to explore the visual identity of the brand.
FEEDBACK
REFLECTION
ALL LINKS